Privilege is a custom direct mailer that incorporates a digital touch-screen cell phone and optional encoded privilege card. The recipient opens this package and is instructed to press a button, which “wakes up” the device and begins playback of an encoded "commercial" (video and audio). Immediately afterwards the recipient can press an alternate screen icon and makes a direct call to a live call center operator or sales rep. Privilege enables an immediate opt-in by the recipient, instant qualification of preferences and a provides a direct connection for product information which could result in the sale of products and/or services during the call.

• Unique Presentation Package
• Instant Call to Action: Opt-in by recipient
• Pre-Programmed Cell Phone Number synchronized to database
• Programmed to call center
• Direct Capture and Qualifications
• Custom Packaging
• Display size: 2.8

* EMG is a single source provider for one or all of the integrated components (mailer design, digital content conversion, call center, software, web-design, mail distribution, in store digital display and DVT hardware and installation) required for implementation of any phase of this strategy.